Thursday, January 05, 2006

 

Coffee to go - Bikes


Through our partnership with Singletrack magazine we have now developed a particular affinity with serious mountain biking enthusiasts.

In August 2004 we took one of the trailers to the 24 hour endurance event called "Sleepless in the Saddle" and served espresso non-stop for 32 hours!


In 2005 Hill & Valley Coffee jointly sponsored endurance teams at the Saab Salomon Mountain Mayhem event in Herefordshire and the Kona Sleepless in the Saddle at Catton Park in Derbyshire. Both are 24 hour "enduros", where good coffee is more or less essential.

As you might have noticed we filled the course with coffee beans! The genius behind the design of these shirts is Graeme Collins, our co-sponsor who is standing on the far left. Have a look at his creative design business.

Comments:
That's Mick right behind yours truly in the team photo. He specialises in 24 hour solo riding and believe it or not is a calm family man who specialises in working night shifts in preparing for events. There's tough..and then there's crazy. Anyone who actually enjoys my tuna paella re-heated in a microwave clearly fits into the second category.
 
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