Monday, November 05, 2007
Major Changes at hvcoffee.com
Online orders will be suspended at midnight on Wednesday 7th November 2007 for around 17 days.
All orders received before that date will be shipped on Thursday 8th November.
The store will re-open on Monday 26th November with some significant changes. Most notably we will be ceasing the supply of 250 gram bags of coffee beans via the postal system.
After more than 7 years supplying freshly roasted coffee beans on a "roast and post" basis, we have decided to rationalise the various facets of our coffee business and concentrate on the supply of coffee in units of 2 kgs or more.
At the same time we have reduced the range of products to a core of 4 single origin coffees and two blends. Currently these are :
Costa Rica "Brumas del Zurqui"
Brazil Pulped Natural "Fazenda Fortaleza"
Hill & Valley House Espresso Blend
All online orders will be shipped using a reliable 2 day courier whom we have been using for a number of years.
The new, much simplified, store will offer various options for shipment in units of 2, 6 or 12 kg consignments.
Whilst the changes will simply offer increased flexibility to those who habitually buy in bulk, we realise that customers who regularly buy 1 to 4 packs of 250 grams will be faced with a choice of either changing their purchase quantity or shopping elsewhere. We would like to take this opportunity to thank all of you for your loyal custom over the years. The decision has not been taken lightly, but we believe it was necessary to enable us to continue to offer our coffees online.
The 250 gram consumer packs of coffee will still be available at all times at The Coffee Tree in Aylesbury and Barry Ferguson will be happy to help you with the purchase from a selection of our beans roasted and delivered weekly.
The address :
The Coffee Tree,
11 George Street
I'll be going elsewhere.
We knew the changes would make some regular customers unhappy and have wrestled with this switch for a number of months. We believe that the 2 x 1kg bag pouch option does offer a real viable product for the domestic user, but accept that some customers will choose to go elsewhere. C'est la vie, but thanks anyway.